Abstract
The present study is aimed at theoretical and applied understanding of the mechanisms of interaction between a digital center for dispatching logistics flows and elements of the internal and external environment of a modern seaport operating in the paradigm of “smart logistics”. The aim of the study is to substantiate the architecture and develop a functional model of a digital logistics flow dispatching center (DLDC), integrating material, information and financial flows into the digital infrastructure of a smart seaport. As a methodological basis we used the system approach in combination with the tools of structural and logical modeling, which allowed us to justify the architecture of digital integration of key infrastructural and institutional components of the port economy.References:
1. Анисимов Н. А., Шкарина Т. Ю. Логистический хаб (ТЛЦ) как основа развития региона // Инновации и инвестиции. – 2021. – № 3. – С. 332–335. – URL: https://cyberleninka.ru/article/n/logisti cheskiy-hab-tlts-kak-osnova-razvitiya-regiona (дата обращения: 20.05.2025). – Текст: электронный.Abstract
Currently the construction industry in Russia is undergoing a significant transformation, including in the field of management. Legal consulting is also changing, mainly due to the influence of digitalization of interaction with the state and the introduction of AI into work. Without well-established legal support, the process of transformation of the construction industry can entail risks for both customers and contractors, especially for small companies. The purpose of the work is to investigate the transformation of the provision of legal services in the construction sector and to develop recommendations for improving the effectiveness of contract management in the construction business. Research methods: assessment of management capital (in the context of legal services), system analysis, modeling, analysis of laws and tender documentation. The authors define legal consulting, consider the place of legal consulting in the management capital system of a client company, and develop an algorithm for interaction within a construction company that integrates legal competencies into all stages of the investment and construction cycle, taking into account the contribution of legal services. The development of legal consulting in the construction sector towards full-fledged contract and risk management, organizational and managerial engineering, manifested in the participation of a lawyer in contract management from the moment of preparation and conclusion, ending with the support of all actions for the successful completion of the project ensuring maximum client interest and minimal costs, has been revealed. Unlike traditional approaches, the scientific result is based on a synthesis of the theory of stakeholders and the concept of minimizing transaction costs, which allows us to consider a legal service as an asset that increases the market value of a business.References:
1. Decree of the President of the Russian Federation of May 07, 2024 No. 309 «On the National Development Goals of the Russian Federation for the Period up to 2030 and for the Future Until 2036». SPS «ConsultantPlus». URL: https://www.consultant.ru/ (Accessed: 01.12.2025). (In Russ.).Abstract
Researchers note the importance of digital marketing communications carried out through a banking app, which automates customer service and interaction processes and also fosters customer loyalty. Branding helps create a consistent visual and emotional image, enhances customer loyalty, and increases trust in digital products. The processes of user interface branding remain understudied in both theoretical and applied contexts. The goal of the study was to develop and theoretically substantiate an integrative branding methodology for user interfaces of banking applications, combining visual, functional, and emotional brand components, and to determine the procedure for its application in the design process. The research methods used in the study included comparative analysis and benchmarking of digital solutions in the banking sector, design, prototyping, and usability testing of UX/UI interface designs based on the developed branding methodology. This paper examines aspects of user interface branding, explores the influence of brand attributes on the perception of digital financial products, and identifies opportunities for integrating brand concepts into the user interface of banking applications. Based on the analysis, three main approaches to user interface branding are identified: visually oriented, functionally adaptive, and emotionally gamified. These approaches served as the basis for the development of an integrative methodology that ensures the integrity and expressiveness of the user experience. The scientific innovation lies in the development of a new integrative branding method that combines visual, functional, and emotional aspects, taking into account the specifics of the banking sector. As a result, the brand goes beyond the limitations of visual appeal, convenience, or engagement, ensuring a comprehensive perception and interaction, integrating into the customer's everyday experience and forming a lasting emotional and rational connection with the product.References:
Abstract
The increasing scale of anthropogenic impact on nature and active urbanization are increasingly exacerbating the problem of environmental protection, a prerequisite for the existence of society. Environmental problems are particularly acute in large cities, where key elements such as population, economy, and nature interact. This highlights the need for high-quality production of goods and services and a favorable environmental situation, which significantly determine people's quality of life. In this regard, the aim of this article is to analyze the environmental factor affecting quality of life in large cities. The study focused on the major cities of Vologda Oblast – Vologda and Cherepovets. The study utilized general scientific methods as well as cartographic methods and a questionnaire survey of residents of large cities. The scientific novelty of this work lies in the integration of these research approaches, which allowed for an analysis of perceptions and an assessment of the environmental situation, as well as proposals for improving the quality of life of residents in their areas of residence, taking into account the respondents' wishes.References:
1. Sen A. Real National Income. The Review of Economic Studies. 1976. Vol. 43. No. 1. pp. 19–39.Abstract
References:
1. On the Implementation of the Activities of the St. Petersburg State Program "Development of the Tourism Sector in St. Petersburg" in 2024 And on the Objectives for 2025 [Electronic resource]. URL: https://www.gov.spb.ru/static/writable/ckeditor/uploads/2025/07/02/25/О_выполнии_мероприятий_ГП_в_2024_году.pdf. (Accessed: 01.11.2025) (In Russ.).Abstract
The purpose of the study is to increase the efficiency and reliability of the forecasted cadastral valuation of land plots with incomplete and heterogeneous spatial data through the application and comparison of modern artificial intelligence methods using building parameters and characteristics of the territorial environment. The materials used are official data from the state cadastral assessment, information from the Unified Digital Platform «National Spatial Data System», as well as spatial, socio-economic and infrastructural indicators obtained from GIS sources and open data.References:
1. New Decree of the Government of the Russian Federation (Moscow, September 6, 2023) No. Pr-1770. [Electronic resource]. URL: https://www.kremlin.ru/ acts/assignments/orders/72211 (Accessed: 12.06. 2025) (In Russ.).